Reduce OTA dependence and grow direct bookings
When the lowest price appears next to your name on Google, guests are more likely to choose you.
Less often via an OTA.
Reduce commission leakage
Stop losing 15% on every OTA booking when your direct price could be lower.
Control your Google price
Show the lowest available rate next to your business name in search results.
Own the guest relationship
Build repeat business and reviews when guests book directly with you.
Simple monthly pricing, no contracts
Transparent costs with flexibility to change or cancel anytime.
OTA dependence vs direct control
| Feature | OTA Dependence | Direct Control |
|---|---|---|
| No Room Filler commission on direct bookings | ||
| Control over Google price display | ||
| Own guest data and relationships | ||
| Reviews growth strategy | ||
| Dedicated account manager | ||
| No long-term contracts |
When your direct price is the lowest on Google, guests are more likely to book direct and you keep more of the revenue instead of paying commission.
The real cost of OTA dependence
Heavy OTA reliance
With direct control
Result: Cut commission costs each year by showing your lowest price on Google
How it works
Setup
Website, booking engine, and channel connections all configured for you.
Direct-price strategy
Ensure your direct rate beats OTAs on Google search results.
Ongoing optimisation
Reviews growth, content updates, and pricing tweaks to sustain results.
Success stories
"We reduced OTA dependence from 80% to 30% in six months. The difference in our bottom line is remarkable — we're keeping £540 more per month."
— Boutique Hotel, Edinburgh
"Showing our lowest price on Google was a game-changer. Guests now find us first instead of going straight to booking sites."
— Guest House, York
Frequently asked questions
Take control of your margins
Show your lowest price on Google and stop losing revenue to OTA commission.